Client News
“ChatGPT, Should I Buy This?” Nearly Half of Americans Admit to Turning to AI Tools When Making Online Purchase
* New research - shoppers now place as much trust in information provided by Gen AI as they do in organic search results * Among current Gen AI users, 57% think their use will increase in the next six months * ChatGPT (44%) most popular AI tool, followed by Gemini (31%) & Copilot